{"id":10374,"date":"2026-05-13T09:20:23","date_gmt":"2026-05-13T09:20:23","guid":{"rendered":"https:\/\/wp2.visualprint.nl\/industries\/private-label\/"},"modified":"2026-05-13T09:20:23","modified_gmt":"2026-05-13T09:20:23","slug":"private-label","status":"publish","type":"page","link":"https:\/\/wp2.visualprint.nl\/en\/industries\/private-label\/","title":{"rendered":"Private label decoration"},"content":{"rendered":"\t\t
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Your brand, our role as production partner<\/h1>\t\t\t\t<\/div>\n\t\t\t\t
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For brands with their own product and their own customers \u2014 but without their own print facility. We decorate your products under your brand name: discreet, scalable, and fully white-label. No Visualprint mark, no contact with your customers.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tGet a quote<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tBook an exploratory chat<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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When this works for you<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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You have your own product line. Maybe a specific garment, accessory or textile product that you sell successfully under your brand name. Decoration \u2014 printing, embroidery, embellishments \u2014 is an important part of what makes your product distinctive. But setting up your own print facility is a huge investment: machines, expertise, inventory, quality control.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t

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Own brand, no own production<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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You design and market. We decorate. You retain ownership of the brand, the product and the customer relationship \u2014 we stay invisible in the story.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Scaling without investing in machines<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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Started small, now growing? Instead of buying your own DTF printer or screen printing press (and all the workload that comes with it), use our capacity. You pay per project, not as fixed cost.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Specialty techniques on your own products<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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Need something specific \u2014 reflective prints, glow-in-the-dark, retroreflective, high-vis printing, glitter, puff? We’ve developed these techniques in-house. For brands that want to stand out visually, that’s often the deciding factor.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Capacity for repeat orders<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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A bestseller selling continuously? We keep your production scheduled, with stock holding of blanks or work-in-progress to shorten reorder cycles.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Decoration on customer-supplied products<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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You source your own textile, or work with a specific supplier. No problem \u2014 we decorate what you ship to us. Sample runs, production batches, all on your planning.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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What we do (and what we don't)<\/h2>\t\t\t\t<\/div>\n\t\t
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\u2713 We do<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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Printing and embroidery<\/strong> on customer-supplied products \u2014 screen printing, DTF, embroidery, sublimation, specialties \u00b7 Blanks sourcing<\/strong> on your behalf if you’d rather outsource that \u2014 we work via Falk & Ross, TopTex, Ralawise and other wholesalers \u00b7 Pantone matching<\/strong> to your colour specifications \u00b7 Sample runs<\/strong> before going to bulk \u2014 typically 5-10 pieces to test the decoration \u00b7 Neck-label printing<\/strong> (tagless print) \u2014 your label info printed directly onto the garment in the right place inside \u00b7 Hangtag attachment<\/strong> \u2014 your hangtags affixed to the product during finishing \u00b7 Custom packaging and poly-bagging<\/strong> on request \u2014 e.g. individual bags per piece with your stickers \u00b7 White-label production<\/strong> \u2014 no Visualprint references on the product, packaging or invoice that your end customer sees \u00b7 Drop-shipping<\/strong> directly to your end customers \u2014 your marketing runs, we produce and ship \u00b7 NDAs and confidentiality<\/strong> \u2014 for sensitive projects we sign for strict confidentiality<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\u2717 We don't<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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No label sewing<\/strong> \u2014 we don’t sew textile labels into your product. For neck-info we use tagless print or work with separate hangtags. \u00b7 No full garment manufacturing<\/strong> \u2014 we don’t make clothing from scratch. We decorate existing textiles. \u00b7 No direct sales to your customers<\/strong> \u2014 we never contact or invoice your customers. The customer relationship is and remains yours.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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What a partnership looks like<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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A typical engagement:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t

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1. exploratory chat<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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No commitment. Tell us about your brand, your product, your audience and your decoration ideas. We think along about techniques that fit what you have in mind.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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2. NDA (optional)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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For sensitive projects \u2014 product launches, collaborations with other brands, non-public designs \u2014 we sign for confidentiality before going further.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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3. Quote based on your specifications<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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Concrete pricing per piece and per technique, for various quantity tiers (e.g. 100 \/ 500 \/ 1,000 pieces). You know upfront what the scale economics look like.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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4. Sample run<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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Before going to bulk, we produce a small batch (typically 5-10 pieces) so you can review and adjust the decoration. Bulk production starts only after your approval.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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5. Bulk production<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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We produce per agreed specifications and timeline. For multiple reorders we can hold stock of blanks or work-in-progress to shorten lead times.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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6. Shipping<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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To your warehouse, your fulfilment partner, or (for drop-ship) directly to your end customers. Packed how you want \u2014 plain boxes, your branded packaging, or individual end-packaging per piece.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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7. Reorders and growth<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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With successful first runs, we often work multi-year. Reorders need less coordination because we already know your specs and branding.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Why brands choose us<\/h2>\t\t\t\t<\/div>\n\t\t
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Discretion<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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We don’t name our private-label clients \u2014 not here on the website, not in our marketing, not to other clients. What you do under your brand is your business.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Scalability without lock-in<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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You don’t invest upfront in production capacity. We scale up at your growth, absorb your seasonal peaks, and you pay nothing during quiet periods.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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In-house specialty techniques<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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We actively develop our own formulations \u2014 our retroreflective coating with glass beads and our water-based DTF systems are in-house developments. For brands wanting to stand out on decoration, this is often the difference between “another brand” and “the one with that glow-in-the-dark print”.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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One production partner for multiple techniques<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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Many print shops specialise in one technique. With us you can cover your full decoration palette \u2014 screen printing, DTF, embroidery, sublimation, specialties \u2014 depending on what works best per product.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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European production<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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No imports from Asia, no unpredictable customs, no Brexit hassle. Production in Leidschendam, delivery within 1-3 days across the EU.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Realistic capacity boundaries<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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We’re a specialised printer, not a mass-fulfilment factory. For projects of 100 to 10,000 pieces per order we fit well. For brands needing 50,000+ pieces monthly there are other partners that fit better \u2014 we’re honest about that.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Decoration techniques for private label<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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Per brand and per product we advise which technique or combination fits best. For some brands we work with one technique per collection<\/strong> for recognisability, for others with varying decoration per product.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Frequently asked questions<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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We’re invisible in your customer relationship. No Visualprint name on packaging, on the product, on tags or on invoices your end customer sees. For drop-shipping we use a neutral shipping label \u2014 optionally with your sender address.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t

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From 50 pieces per technique choice, private label is economical. Below that is possible (from 1 piece for DTF), but startup costs are relatively high and our regular printing pricing model is probably more suitable.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t

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No, we don’t. We do offer alternatives: neck-label printing<\/strong> (tagless tag print inside the garment where the label normally sits, with your brand name, size info and care instructions) and hangtag attachment<\/strong> (your cardboard hangtags affixed to the product during our finishing).<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\tDo you work with framework agreements?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t

Yes. For reorders we’re happy to set up framework agreements with fixed pricing and delivery windows over a longer period (e.g. 12 months).<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\tHow do you maintain colour consistency across reorders?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t

Per project we save Pantone codes and mixing ratios so a reorder six months later looks identical. For very colour-critical brands we can also keep a reference sample<\/strong> in our archives.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\tCan we switch techniques between orders?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t

Yes, but be aware different techniques give slightly different look and feel (a DTF print feels different from a screen print). For brands wanting seasonal variety this can be a feature; for brands wanting strict consistent decoration we recommend sticking to one technique per product.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t

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\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\tWhat about confidentiality?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t

By default we don’t sign NDAs, but for sensitive projects we do without issue. We have experience with brands preparing non-public upcoming collections or collaborations.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Why Visualprint<\/h2>\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tHonest advice\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\tAdvice on materials and techniques or processes \u2014 without preference for one specific technique.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tEverything in-house\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\tScreen printing, embroidery, DTF, discharge, sublimation and our specialties. From Pantone colours in direct screen printing to up to 15 colours in embroidery.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\n\t\t\t\t<\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t
\n\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tOur own R&D\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\tWe actively develop our own specials and explore new formulations. Got a special wish? Just ask.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\n\t\t\t\t<\/path><\/svg>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t
\n\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t45+ years of experience\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t

\n\t\t\t\t\t\tFamily business with short lines and a wealth of in-house knowledge. Since 1980 in Leidschendam-Voorburg.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Also relevant for these industries<\/h2>\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t
\"Schools\"<\/a><\/figure>

Schools<\/a><\/h3>

School trip shirts, safety vests, class hoodies.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t
\"Landscapers\"<\/a><\/figure>

Landscapers<\/a><\/h3>

Landscaper polos, fleece jackets, softshells.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\"Construction\"<\/a><\/figure>

Construction<\/a><\/h3>

High-vis workwear, work trousers, softshells.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\"Hospitality\"<\/a><\/figure>

Hospitality<\/a><\/h3>

Aprons, chef's jackets, restaurant polos.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\"Sports<\/a><\/figure>

Sports clubs<\/a><\/h3>

Football shirts, training kit, sponsor logos.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\"Business<\/a><\/figure>

Business & promo<\/a><\/h3>

Corporate polos, hoodies, event T-shirts.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t
\"Events\"<\/a><\/figure>

Events<\/a><\/h3>

Festival crew shirts, security vests.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\r\n\t\t\t\t
\n\t\t\t\t\t
\"Government\"<\/a><\/figure>

Government<\/a><\/h3>

Municipal staff, parking wardens, BOA's.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\"Corporate<\/a><\/figure>

Corporate apparel<\/a><\/h3>

Branded apparel for multi-location companies.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t

Ready to explore?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Send us an email with a short description of your brand, your product, and what decoration you’re looking for. We respond within one working day with a follow-up question or initial price indication.<\/p>

No full brief needed at this point \u2014 an exploratory chat is often the fastest way to see if we fit.<\/p>

[Primary CTA: Get a quote]<\/strong>\n[Secondary CTA: Book an exploratory chat]<\/strong><\/p>

or email us: verkoop@visualprint.nl<\/strong> \u2014 ask for [contact person].<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tGet a quote<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tBook an exploratory chat<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Got your own brand but no print facility? We decorate your products under your brand name \u2014 discreet, white-label, with optional neck-label printing and hangtag<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":10364,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","footnotes":""},"class_list":["post-10374","page","type-page","status-publish","hentry"],"yoast_head":"\nPrivate label decoration - Visualprint<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wp2.visualprint.nl\/en\/industries\/private-label\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Private label decoration - Visualprint\" \/>\n<meta property=\"og:description\" content=\"Got your own brand but no print facility? 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